When Oliver Cummings and I created the Making Strategy Real workshop for MindPrep Resource Center (www.mindprep.com) we used a dozen “known truths” to guide our design.
Now the question is whether these pre-pandemic truths need to be modified for a post-pandemic world. Here are some initial thoughts:
|The business environment is always evolving.||Wow! The pandemic changed regular industry evolution into creative destruction in a few weeks. The world is different!|
|Respond fast enough — or become irrelevant.||Some companies will not survive; the ones that do will have to change fast.|
|You may not set strategy, but you must influence it.||Middle managers will be more involved than ever in the creation of functional and company strategy.|
|You can’t implement fluff.||Leaders will have to stress clarity in their messages about strategy. The workforce won’t have the time to “figure it out.”|
|Change always ripples.||True more so than ever. Many things will be changing at once and interrelationship management will determine success.|
|CEOs don’t run projects – you do.||Managers will continue to “make it happen” and decision making will have to move closer to the point of action.|
|Resources are limited and trade-offs always exist.||Many organizations will be severely resource-constrained and will have to practice strategic-triage.|
|Strategy is just ideas until managers make it happen.||This is a timeless truth. Thinking is nice, but execution is essential. Managers execute.|
|Projects make strategy happen.||Great project leadership skills will be needed more than ever. This is a missing skill-set in too many organizations.|
|Intention and execution need to balance.||Great plans without the ability to execute effectively will doom many struggling companies.|
|Stuff happens!||We were not ready for COVID-19. What makes us think that there won’t be more surprises? We need to build anticipatory skills.|
|Use the A-Team ….. or else ….||Always true and even more so as we come out of the crisis. Expertise, not opinion, will help us intercept the future.|
Consider the “known truths” for your organization. Maybe they need to be examined and reconsidered.
Best wishes for 2021.